This organisation is working to “not” let your plastics enter our oceans
Organisations like City to Sea are emerging as beacons of hope in a world where plastic pollution threatens marine life and ecosystems.
Founded on protecting our oceans and promoting plastic-free living, City to Sea has rapidly grown into a leading force in the global environmental movement. This article delves deep into the various aspects of this dynamic organisation, exploring its origins, mission, campaigns, and impact on society.
City to Sea was founded in 2015 by environmental campaigner Natalie Fee. The organisation is led by passionate environmental activists deeply
concerned about the escalating plastic pollution crisis.
Their mission was clear from the beginning: to inspire positive change and halt the tide of plastic waste flowing into our oceans. The organisation recognised that tackling plastic pollution demanded behavioural changes and systemic shifts, necessitating collaboration with communities, businesses, and policymakers.
Overarching goal
At its core, City to Sea aims to empower individuals and communities to rethink their plastic consumption habits and become more conscious consumers. By encouraging people to make small changes in their daily lives, the organisation believes that collectively, they can substantially impact reducing plastic waste.
There is a need to look at many of the organisation’s campaigns and initiatives:
Refill Revolution: One of City to Sea’s flagship campaigns, the Refill Revolution encourages the adoption of reusable water bottles and aims to create a network of businesses and public spaces offering free water refills. This initiative significantly reduces the need for single-use plastic bottles, leading to a more sustainable future.
Plastic-Free Periods: Recognizing the environmental toll of disposable menstrual products, City to Sea promotes reusable and eco-friendly alternatives like menstrual cups and cloth pads. The campaign strives to break taboos around periods while reducing plastic waste in our landfills and oceans.
Switch the Stick: In collaboration with grassroots activists, City to Sea has effectively campaigned against plastic cotton buds, resulting in numerous supermarkets and retailers transitioning to biodegradable alternatives. This victory demonstrates the power of collective action in pushing for industry-wide change.
Plastic-Free Travel: City to Sea understands the importance of responsible tourism and advocates for plastic-free travel alternatives. The organisation works closely with the travel industry to implement sustainable practices and reduce plastic waste generated during travel and tourism activities.
Kids Against Plastic: Recognising that children are the future custodians of the planet, City to Sea has developed educational resources and interactive workshops under the Kids Against Plastic program. This initiative fosters environmental stewardship in the younger generation and empowers them to make a difference.
Collaborations and partnerships:
Its success can be attributed, in part, to its ability to form alliances with like-minded organisations, businesses, and government entities. Collaborating with non-profits, corporations, and governmental bodies, City to Sea has created a robust network of changemakers, amplifying the collective impact of their initiatives.
City to Sea’s efforts have not gone unnoticed, and its impact has been felt on multiple fronts. Through its campaigns, the organisation has prevented millions of single-use plastic items from polluting the environment. Moreover, City to Sea’s advocacy has influenced policy changes, leading to the banning of certain plastic products in several regions.
To conclude, the organisation has proven itself as a force to be reckoned with in the fight against plastic pollution. Through its innovative campaigns, strategic partnerships, and unwavering commitment to its mission, the organization has inspired countless individuals to make conscious choices that benefit both the planet and future generations.
As City to Sea continues to grow and evolve, it leaves an indelible mark on the global environmental movement, paving the way towards a plastic-free and sustainable world.
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